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Google Analytics Spam and What to Do About It

Learn how to clean up your Google Analytics reports to get accurate data about your website.

Who doesn’t use Google Analytics to track their website traffic? It’s one of the best free resources available to business owners, webmasters, and SEO consultants. And that makes it all the more distressing that spammers have decided to target it. The problem is, they are succeeding in injecting all sorts of junk into millions of Analytics accounts making the data far less accurate, and giving a false picture to the people depending on that data.

If you’ve ever opened up your Google Analytics reporting to see crazy a website like “free-seo-buttons.info” sending you tons of traffic, or a bunch of visits to a strange page that doesn’t exist, or visitors using “languages” that seem to recommend certain political candidates, you know what we’re talking about.

In this 2 part mini-course, SEO trainer Ross Barefoot will be showing you how to identify and deal with Spam in your Google Analytics accounts.

This mini-course is great for beginners and advanced users alike. Ross will cover some quick ways that even GA novices can use to get the spam out of your reports, as well as more advanced strategies for keeping spam from causing problems in the future.


If you find this topic helpful, you may want access to all of our material. Each module is full of SEO goodness to help you get the results you want.

As a member, you get access to all the new content as it is added to the library.

Basic membership

  • $29/month
  • Instant access to all recorded mini-courses

Standard membership

  • $49/month
  • Basic membership, plus...
  • Submit websites for live monthly "Site Reviews"
  • Submit questions for monthly "Ask The Instructor" sessions
  • Private Facebook group access
  • 10% discount on classroom training.

Ultimate membership

  • $149/month
  • Standard membership, plus...
  • Access to our digital training
  • 30 minutes per month 1:1 mentoring
  • 10% discount on our annual conference
  • 20% discount on classroom training

Your Instructor


Ross Barefoot
Ross Barefoot

Ross Barefoot has 19 years of experience in website programming and development, and 13 years of experience in Search Engine Optimization and Marketing (SEO/SEM). Ross is a SEA Certified Master Level Instructor with the Search Engine Academy and serves on its board of directors and educational committee. Ross has been with Horizon Web Marketing since 2012 as chief SEO strategist and trainer, and in 2014 took on the role of CTO. Ross uses his industry expertise to set client strategies, troubleshoot difficult SEO issues, and keep our staff trained and up to date on cutting-edge SEO techniques so we deliver the best possible results for our clients.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

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