As soon as you start reading about SEO you run into the crucial HTML title tag. Even SEO beginners know that the title tag is the single most important page element when it comes to creating relevancy for your web page and the best possible rankings for your important keywords.
But there’s far more to a title tag than just filling it with keywords. Did you know, for example, that a carefully crafted title tag can actually improve your conversions dramatically?
In this mini-course SEO trainer, Ross Barefoot will reveal some of the secrets to Title tag optimization that are taught in the Search Engine Academy’s 5-day, SEO Complete workshop.
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Ross Barefoot has 19 years of experience in website programming and development, and 13 years of experience in Search Engine Optimization and Marketing (SEO/SEM). Ross is a SEA Certified Master Level Instructor with the Search Engine Academy and serves on its board of directors and educational committee. Ross has been with Horizon Web Marketing since 2012 as chief SEO strategist and trainer, and in 2014 took on the role of CTO. Ross uses his industry expertise to set client strategies, troubleshoot difficult SEO issues, and keep our staff trained and up to date on cutting-edge SEO techniques so we deliver the best possible results for our clients.